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Health Dialog’s New Solution Delivers Full-Spectrum of Online and Offline Health and Wellness Solutions

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Combines Comprehensive Health and Wellness Resources with Limeade’s Technology Platform for a Holistic, Educational Total Population Health Solution

BOSTON, Mass. – September 18, 2013 – Health Dialog today announced a complete, end-to-end lifestyle and chronic condition management solution for employers, healthcare providers and health plans. The offering, part of Health Dialog’s comprehensive Total Population Health approach, leverages the company’s technology alliance with Limeade to deliver the best of modern, technology-enabled, engagement-focused wellness programs with chronic care management tools that include a library of award-winning decision aids and health coaching expertise. The offering builds upon Health Dialog’s existing WELLNESS Dialog® solution which identifies the right people at the right time, and provides them with the resources and support they need to manage and maintain their health. The solution, powered by the Limeade platform, can be tailored in different ways to match the goals, strategies and resources available to each population ranging from cultural engagement to health improvement to health cost reductions. “Our innovative offering provides a single point of access to educational resources across the full spectrum of health and wellness to help increase patient engagement and, ultimately, change their behaviors so they can live longer, healthier, happier lives,” said Robert Mandel, MD, Chief Executive Officer, Health Dialog. “We are pleased to again team with Limeade to include a robust, innovative technology component that allows users to get engaged and stay engaged while gaining access to information and resources they need to make more informed decisions about their healthcare, regardless of whether it is related to lifestyle management or a chronic condition.” The solution is delivered via web, mobile and phone – and is available in select international markets. It includes the in-context and personalized recommendation of social challenges, individual goals and population-specific resources. It also helps employers and other population health managers to take full advantage of the Affordable Care Act (ACA) and its support of incentive-rich wellness. The new solution includes Health Dialog’s full library of Shared Decision Making® aids for chronic conditions such as diabetes, heart disease and cancer, providing a holistic educational resource for end-to-end healthcare needs. It was designed to promote health education, exploration and long-term behavioral change. “We’re thrilled to play a strategic role in delivering a transparent, engaging, person-centric, and population-wide approach to health and well-being,” said Henry Albrecht, Limeade CEO. “With this enhanced product, employers, health plans and providers can get the best of modern, social, innovative wellness with solutions for their chronic and high-cost populations.” Health Dialog is committed to supporting the delivery of high quality, affordable health care where patients are involved and informed in their treatment options through its Total Population Health services. The company’s programs, anchored by coaching and analytics, include chronic condition support, lifestyle management, and Shared Decision Making for treatment decision support that improve quality and patient satisfaction while reducing costs. About Limeade Limeade is an enterprise wellness company focused on building happy, healthy, high-performance workforces. Limeade’s flexible technology platform and refreshing approach to wellness and incentive management has made it the market-leader for engagement and results. Limeade clients include Fortune 100 Best Companies to Work For, healthcare providers, and high-performance employers. Learn more at www.limeade.com. About Health Dialog Services Corporation: Health Dialog Services Corporation is a leading provider of healthcare analytics and decision support. The firm is a private, wholly-owned subsidiary of Bupa, a global provider of healthcare services. Health Dialog helps healthcare payors improve healthcare quality while reducing overall costs. Company offerings include health coaching for medical decisions, chronic conditions, and wellness; population analytic solutions; and consulting services. Health Dialog helps individuals participate in their own healthcare decisions, develop more effective relationships with their physicians, and live healthier, happier lives. For more information please visit www.healthdialog.com. Media Inquiries: Liz Horgan Health Dialog Lhorgan@healthdialog.com 617.406.5268 Natalie Whelan natalie@bulleitgroup.com 650.888.8082