(Story by Jacob Morgan originally appeared in Forbes)
Today I sit down with James D. White, the CEO of Jamba Juice. We speak about what the culture is like at Jamba Juice and what the CEO values most at his company. Jamba Juice has spent a lot of time cultivating their corporate culture, specifically focusing on heath and wellness and the impact this can have on employee engagement. We explore everything from the condition of Jamba Juice in when James took over to the impact of millennials on corporate culture to the role that technology plays in driving corporate culture. The goal of this podcast is to look at how creating an effective corporate culture centered on your brand’s key values is so important to organizations around the world.
The corporate culture at Jamba Juice is centered on their core values. Health and Well-being runs through Jamba Juices’s veins. If you can actively engage individuals inside of a company to build a culture they want to live in, you have a much higher chance of being successful. Personal investment of the individuals of your company, helps move the culture and performance of the company as a whole ahead. There is a large shift in people who want to work for a company that they feel connected to. Using feedback to source your information first hand, you can capture the spirit of each employee, creating the benefits that not only provide a passion to their work, but a corporate culture that drives a happy and productive workforce.
If you want to access the other podcast posted here. You can subscribe to the podcast series on iTunes. Enjoy!